Saturday, January 5, 2008

Linking Strategies for Website Traffic

Linking Strategies - It's a fact that inbound links contribute heavily to your site's ranking in the search engine and that some links are worth way more than others. Here are seven of the best linking strategies to pursue.

Technorati tags - Add a widget to your blog that automatically creates Technorati tags for your posts. That means that you automatically get high-quality links to every blog post you make. Plus, this link strategy gives you one-way links that are relevant, on-topic, and keyword rich.

Social bookmarking - Add a widget to your blog and your website pages that allows users to easily bookmark your content at any of the wildly popular social bookmarking sites. AddThis is a great free tool that accomplishes this linking strategy while using minimal site real estate.

Directory submissions - Use a low-cost overseas service to submit your site to 1,000 SEO friendly directories. Directory Maximizer will submit five variations of your site title and description for $0.14 per directory. That's money well spent because it leaves you free to focus on content creation while gaining 1,000 one-way links.

RSS feeds - Submit your blog to all the popular feed directories. Be sure to include easy to spot RSS feed buttons on your blog so you can quickly add subscribers. You can also create an RSS feed for your website that creates traffic to your newest pages. This linking strategy gets high-quality links with keyword anchor text.

Forum posts - Search for and signup in forums related to your niche. Post helpful answers to questions and topics of interest. Add a signature file to your profile in any forum where you post to create keyword rich anchor text links back to your site from each post.

Blog comments - Comment blogs on topics related to your site. Be sure to include a link back to your site. If the comment allows a link to the username field, then pick a username that is keyword rich.

Automated tools - There are several high-quality tools which will automate many of these linking strategies. Information about them is below.

Tip: Get links to interior pages of your site, not just the home page.

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